False Evidence Appearing Real (FEAR)
FEAR (False Evidence Appearing Real)
What is it that you are sure you can’t do? At 5’3” tall (nearly) and weighing 122 pounds (and losing- 13 pounds shed and 10 more to go..yeah!), I’m sure that I’ll never play defense in a football game. Out of the question. Some things are just not going to happen.
But then there is the nasty chatter. The chatter that tells me I can’t do other things (and it is patently untrue). I hear it in many of you too. For me it goes like this:
“You’ll never be any GOOD at yoga, you’re too old. Your knees haven’t been good for years. What makes you think you can do this?”
Yet, I know there are hundreds of thousands, if not millions of people around the globe that are similar in age to me with all the same issues that age brings - who do yoga. And they get better at yoga every day. And like me, when I practice (you knew it was coming didn’t you, the practice word) they have their moments of brilliance.
Choose Your Battles
The trick is knowing which things to go for, and which things are truly impossible. When someone tells me, ‘I don’t have enough time,” I know they are really saying, “I haven’t made getting a handle on time my priority.” When someone tells me network marketing doesn’t work, I know they have NOT really put their time and correct effort into money making activity that builds a business.
You see, I know that network marketing works. I’ve made it work for me. Amy Posner has made it work for her. Neither of us is any smarter than you or anyone else. In fact, you know someone that network marketing has worked for. Every company has leaders making good (often phenomenal) money. Why not you?
What then is the deal? What is the dis-connect between you and those who are making money? It is exactly what the title implies, FEAR (false evidence appearing real) plus time and correct effort in money making activities. Success will allude you in your network marketing business until you work past your FEAR and put in the time and money making effort to make your business a success. Bummer huh?
Nothing Wrong With You
But there is not one damn thing wrong with you. Not one. You are as capable as Amy, me or anyone else in your company of learning how to build your business. You have no special limits on your ability, creativity or time that makes it impossible for you to build a business. NONE.
It is these kinds of statements that earned me the reputation of being “The Not So Warm and Fuzzy Coach.” But jeez, I see potential in everyone I meet, but too often hear the same story. I can’t because I don’t have:
• The time
• The money
There are different circumstances around those two excuses (excuses yes, they are not good reasons). Sometimes it even sounds pretty good. Recently I heard this, “I can’t spend any money until I make some, I promised my wife.” Sounds reasonable, doesn’t it? In fairness to one’s partner, we’ll not spend any money until we make some.
Catch 22
But the double bind is glaring. The FEAR is written wide. With a little probing it became clear that regardless of how many tapes this person listened to, no matter how much he was learning, he was not breaking through his FEAR of talking to people. This man travels a lot for his job. He told me his intention was, “…to talk to people while I was in X CITY but that nasty chatter stopped me.” (I hope you are listening PC!)
At the risk of upsetting some of you (and maybe losing you as readers), this is hogwash. I don’t believe you are incapable. I don’t believe that you don’t have the money. I don’t believe that you don’t have the time. I don’t believe you cannot get a handle on your nasty chatter.
I Do Believe
I DO BELIEVE that you can join the ranks of the leaders in this industry. I DO BELEVE that you can build a successful business. I DO BELIEVE IN YOU. Are you willing to believe in you?
Are you ready to do your part in order to build your business? (That would be the showing up and practice part.) Amy and I have removed the money issue for our Power Prospector Course. It is fully guaranteed.
We Will Work With You
You get your money back or continue to work with us until you break through (your choice). All you have to do, of course, is the work. But we will – this is our promise – work with you through each and every step. Each and every step. Promise. All of them. Nothing left to chance.
There are no time issues either. It is all recorded – audio and video – and we’ll work with you to set your personal coaching appointments around jobs or anything else. No excuses.
You are sitting on your dreams. Are you ready to hatch ‘um? Check out the details for the Power Prospector Course here.
We know you can. We did, so can you. Go on, take our hand, let us help you.
2 Responses to False Evidence Appearing Real (FEAR)
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Dale Stein
Hagerstown, MD







This is such a great article. For me getting over an illness and family situation that halted by business as I have been easing back into work I have been amazed at seeing FEAR raise it’s ugly head and at least I feel I have the tools to deal with it. Love these articles they are so dead on for me and I’m sure for other too! Looking forward to the Monday calls and the next Power Prospecting Class the tools I am learning from you both are changing everything for me.
Thanks,
Yvonne
Yvonne, Thanks for the great feedback. Truly, we all feel the fear. The people who have success find a way to work around, just like you’re doing. Hats off to you!