The Ideal Prospect
Monday, April 18th, 2011The Ideal Prospect
Who is the ideal prospect and how do you find them? If you’re in business (any kind of business actually) that is your key/core question. Recently Jillian and I had an idea and decided to do an informal survey. We decided to query as many people as we could to ascertain if they were entrepreneurial as kids. Did they have a newspaper route? Sell Girl Scout cookies? Do fundraising for school projects? I sold greeting cards door-to-door when I was about 10 years old. Jillian sold Girl Scout calendars when she was a Brownie!
What Makes an Entrepreneur?
Like Jillian and myself, we found a lot of entrepreneurial adults were also entrepreneurial kids. Thus, it makes sense, that might be a good place to start looking for your ideal prospect. While you’re at it, expand your thinking to include: What makes an entrepreneur? Is It:
• Willingness to take a risk?
• Believing in oneself?
• Open-mindedness to new ideas?
And, if someone possesses these qualities, what makes some people act on those tendencies? What makes others just think about them? What makes others give up if they get burned while others stay in the game until they reach their goals? Be interested in the answers to these questions, and you’ll be surprises what you learn.











