Posts Tagged ‘marketing’

What is Your Approach?

Friday, May 29th, 2009

How do you work with new recruits?

There are two approaches to working with your hard found new recruits.

You are Hands off! You say, “I’ll be here to help you if you need me.”

You work with a strategically designed plan of action that includes scheduled check-ins with you after each step or combination of steps.

Here is what happens with the Hands Off approach.

It works well if you have a self starter entrepreneur who is totally committed to being wrong, — often — as they learn the right way to build their business.

Here is what happens with a strategic plan of action with scheduled debriefing check-ins.

Your new consultant keeps moving forward building their business with a sense of accomplishment. She knows what to do, how to do it and takes strength from you being there. You are her sounding board on which she bounces her mis-takes and successes.

Choosing the Hands Off approach often leads to the 500 pound telephone. Without a solid training system that promotes duplication it is easy to worry about recruiting. Recruits new and old only pick up the phone when they are clear they can deliver their promises.

Building a strategically designed plan of action takes an investment in time, energy, often money. It also builds a strong sponsor and duplicating downline.

The “Hands Off” approach is terrific when it works. However, because it seldom works, it is a terrible waste of dreams, energy and hope

How do you work with your new recruits? Tell us here!

Warmly,

Jillian

Feeling a bit harried?

Tuesday, December 2nd, 2008

Good Morning,

I hope that all of you here in the United States had a wonderful Thanksgiving.  I did.  We had a wonderful Thanksgiving holiday and terrific 10 days with my Mom.  But I love what I do and it’s always good to get back to work  However, I must be getting old, time appears to be moving much more quickly than ever before!  It’s hard to believe that those 10 days are over already .. and so is November and 2008 is closing fast.

And even though I love what I do, if I’m not careful I find it easy to fall into ‘feeling behind’ and then want to start pushing, pushing, pushing to get more done faster.  Not a great combination for success or sanity.

I found Seth Godin’s blog this morning really helpful to bring things back into focus.  He reminded me that it’s not about faster and it’s not about pushing.  Once again it’s about savvy.  :-)

Are you thinking through what strategy will work and how to implement that strategy?  Is your current marketing plan for the long haul?  Or are you moving with momentum and expecting short term results?  Or are you doing both?  (Great idea!)  If you’d like a wonderful quick lesson in marketing your product or business check out Seth Godin’s blog.

Cheers and welcome back to your office this Monday morning.

Warmly,

Jillian