Client to Distributor
How do you bring up your business opportunity to people interested in your product?
Easy. Interrupt yourself. Here’s what I mean, choose a time in your presentation and simply say:
Oh, by the way, did you know that there is a financial opportunity available with this company? If you have any interest we’ll talk about it after we’re finished here. Okay where was I ….
Use any words you’re comfortable with. Can’t think of any. Use mine. You’ll grow into it. The point is to interrupt yourself, mention that there is a financial opportunity available and then get yourself back on track closing them to your product.
It’s Part of Your Presentation
You know the interruption was planned. However, to everyone else, it appears to be something you just remembered. Something that popped into your mind.
After you conclude signing her up as a client, you bring up the business again. You can also throw your -four to seven sentence – ‘why’ into the mix.
Before I forget, I mentioned the financial opportunity earlier. Don’t know if you’d be interested. We looked because now that Tom and I are retired we are traveling lots. We are having a great time, but frankly we wanted to be more spoiled. We wanted to only ask, “Where do you want to go and for how long?” We didn’t want to ask, “How much?” That’s why we were open to looking. Do you have an interest in taking a look?
Short, sweet, to the point plus, an easy transition from product client to business partner. Will they all say ‘Yes?’ Only in your dreams. But more of them will say yes, because you’re asking them all.
Get Their Reason For Looking
And finally, when you talk about your ‘first look’ material, you can learn their ‘why’ by saying something like this:
I told you Tom and I decided to build this business to feed our travel Jones. Why are you looking? What would you like it to do for you?
Voila, you’ve bridged from signed up client to a to a distributor presentation. Plus, you know why they’re looking. You have everything you need for a solid follow up call.
Does this resonate with you? If your team used this ‘interrupt’ method every time they were speaking with a client, how do you think it would change their business … Yours? Let me know here or join the conversation on Facebook.
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